Brian de Haaff and Dr. Chris Waters founded Aha! in the spring of 2013 in Menlo Park, California. They wanted to help themselves and product development teams just like them build better software. Collectively, they have founded or been early employees of six cloud- based technology companies in Silicon Valley, where they have led product and engineering. It was immediately obvious that many product managers wanted a better way to create brilliant strategy and visual roadmaps. Over 600 companies signed up for the Beta within two months. And that was just the beginning. Many of the world’s top technology and Web companies use the service. The company has become the obvious choice for product managers around the world and over 20,000 users now trust Aha!